CIGA's 2011 Fall Fever Radio Program
Timeline
NEW: Employee(s) Contest - Prizes Valued at $1,000
CIGA's Next Radio Program is Right Around the Corner - ARE YOU READY?
CONTACT CIGA's COMMUNICATIONS DIRECTOR MELISSA GOODELL TO PARTICIPATE (800) 852-7606.
How the Promotions Work
Advertising with Radio, Newspaper and In-Store promotions drives this program for participating CIGA stores in Northern California (from Bakersfield North)
Coverage includes the Bay Area, Sacramento, Bakersfield, Modesto, Stockton and Fresno with radio ads. Advertisers receive spots distributed among stations in selling area.
Sponsorsing Vendor Benefits:
- Increases consumer awareness of your product(s) through multi-media coverage including radio, newspaper ads, in-store display, flyers and signage
- Increase store traffic thus an opportunity to increase sales
- High visibility for your company and product(s) with effective off-shelf point-of-sale display
- Recognition with California Independent Grocers Association (CIGA) as merchants, offering quality and service
- Successful consumer promotions increase overall store profits
- Association with a premier marketing company
- Radio station and additional information coming soon
